Dutch Barn Orchard Vodka
YesMore Agency runs the marketing, brand creative, social media and content production for Dutch Barn Orchard Vodka. DBV is a handcrafted vodka released from Eller’s Farm Distillery, distilled in the heart of North Yorkshire. Their key point of differentiation was that they are carbon neutral from day one.
We are thrilled to be working with such a unique and delicious product, and we are looking forward to executing a content production strategy that will help Dutch Barn stand out in the crowded vodka market. Our team is passionate about creating compelling content production that will connect with consumers and build brand loyalty. We can’t wait to get started and we are confident that our work will help Dutch Barn achieve its goal of becoming the leading apple-based vodka in the world.
We were asked to…
Launch a new vodka brand from a new distillery within the heart of North Yorkshire, keeping in mind the differentiation of the vodka – that the brand has been carbon neutral from day one.
We briefed our creators to shoot content with a bottle of Dutch Barn Orchard Vodka on their next low-impact adventure, with each partaking in their prospective hobbies to promote our campaign. We then launched a competition, all supported through collab posts with our influencers titled – Where will your spirit take you? The competition is a chance for our social followers to win a low-impact adventure of their own.
In six weeks we grew Dutch Barn Vodka’s Instagram by 662%
Generating follower growth of 2,736 followers
The following went from 413 to 3.1K
Campaigns For Dutch Barn Vodka’s Marketing
A One Stop Shop For All Marketing Activity
Be the lead Creative Agency, managing and overseeing a group of 8 other agency/suppliers in the marketing mix.
- Social Media
- Content Production
- Influencer Management
- Additional Services
Building Brand Guidelines
We developed and unified the brand’s visual identity, as well as giving DBVs internal team a singular place of reference for correct fonts, logos and colours.
Amplifying a Brand With Product Placement In a Global Music Video
Amplify Dutch Barn Vodka’s product placement in a music video featuring Big Narstie, Papoose & Ed Sheeran.
- Organic Social Media
- Paid Social
- Celebrity Content
- Product Placement