VIDA Wine & Spirits
YesMore specialise in brand marketing and Instagram marketing. We were approached by VIDA wine & spirits, an online retailer based in London, to help launch their products into the UK market. YesMore developed a comprehensive brand marketing strategy for VIDA that included everything from content, to the trial of product, influencer campaigns newsletter mailouts and social ads pulling people through to the site to by.
Additionally, we created an Instagram marketing strategy that helped to grow VIDA’s following exponentially.
We were asked to…
Launch VIDA online wine & spirits to the UK market.
Developed a ‘Reels first’ Instagram content strategy, taking advantage of the algorithm which heavily favours Reels. We contracted 10+ content creators, to produce daily footage for us to edit into short form Reels. We also captured a large reserve of stunning lifestyle images to build an aesthetically pleasing Instagram grid.
1k+ IG followers from 0
1.4M+ organic impressions across FB & IG
16.4K+ organic engagements across FB & IG
Our Reels generated 48K+ organic video plays
with an average of 560+ organic Reel plays per video!