Our Favourite Pride Campaigns As Pride month makes its triumphant return, it’s time to stop and take a look back at some of the great campaigns from alcohol brands that have embraced and celebrated the LGBTQIA+ community over the last few years. From inspiring...
Our Favourite Responsible Drinking Campaigns This Mental Health Awareness Week we’ll be taking a look at some of our favourite responsible drinking campaigns that promote alcohol. The question is, what IS responsible drinking? In this case it’s anything from...
How to Grow Followers on Instagram: Our Alcohol Brand Growth Report Want to increase your Instagram following? We spent an entire year researching how to grow followers on Instagram, and now we’ve got the answers to share with you… Each social media marketer has their...
BrewDog Alcohol Free Bar – Punk AF or NBD? “There’s lactose in this one, is that okay?” might be a common phrase if your friend is a bartender and you’re lactose intolerant. Normally, the only warning a bartender will offer about your pint is when it’s more than...
Carlsberg Say Their Lager was Probably Piss The word ‘probably’ has served Carlsberg well over the last few decades. It has allowed them to allude that their product actually is the best lager in the world, but of course, the advertising authorities will not let them...
Why Isn’t There More Craft Lager? Have you ever noticed the beer aisle at your local grocery store? Every other shelf seems to be filled with pale ales, stouts, IPAs, or some new fruity concoction. From every angle, there’s an array of craft-style beers...